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Social Media Marketing Metrics

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What good is all that social media if you’re not looking at what happened. Lots of people never look at the data that allows you to track progress and measure ROI.

Today’s analytics tools can dig in to what’s been going on and let you synthesize and see the hard numbers. But what should you be looking at? Here’s the full picture on what to look at and how to find it.

Read the full article here:

Social Media Marketing Metrics – Flowtown

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